Ipod Video

Ipod Video

Video iPod`s ads

IPod video was a surprising new device at its appearance, due to the new and exiting quality that it could offer: playing videos. Besides this, the iPods have known, since their appearance on the market, a constant evolution, which lead to the fact that the public and the potential customers had more and more expectations …

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Video iPod`s package

The trend that the Apple company set for their packages is redefined with every new appearance of a product. Actually, the permanent search in finding the right package and aesthetics and adapting the box to both the product and the customers` needs is focused on discovering a more compact way of packaging and, at the …

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The advertising campaigns of iPod and iPod video

The ipod presents, besides an interesting technical evolution, an original and innovative way of promoting and advertising, which differs in style and slogans from the first ads of the first generation of iPods, to the most recent iPod video advertising campaigns. The first campaigns concentrated upon the new product promoted both the iPod and iTunes …

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IPod video sales

The sales of the new iPod video are surprisingly good, taking into account the fact that no research has been made for the customer market and their needs or requirements. A possible disadvantage for the sales may be the fact that the negative advertising has been made. This negative advertising concerns the vulnerability of the …

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